In the ever-evolving world of radio broadcasting, a notable shift is taking place at 93.5 WRNR Annapolis. The appointment of Steve Borneman as the station's new General Manager marks a significant step towards strengthening its local presence and digital strategy.
A Radio Veteran Steps In
Steve Borneman, a seasoned radio executive, is no stranger to the industry's intricacies. His experience spans across various leadership roles, including his recent stint as President and GM of WZBA Baltimore. With a track record of success, Borneman brings a wealth of knowledge to WRNR, a station that has been making waves in the Annapolis community.
Expanding Horizons
What makes this appointment particularly fascinating is WRNR's recent expansion. The station's return to the FM dial last July, coupled with its broadened coverage through an LMA, showcases its commitment to reaching a wider audience. Borneman's arrival coincides with this growth, presenting an opportunity to further enhance WRNR's local impact.
A Focus on Community
In my opinion, the key to WRNR's success lies in its dedication to the community. Borneman's own words reflect this sentiment: "WRNR is exactly the kind of radio station I believe in — local, community-focused, and committed to serving its listeners." This emphasis on community engagement sets WRNR apart and creates a unique bond with its audience.
Strengthening Operations
Managing Partner Kirk Litton highlights Borneman's experience as a game-changer for WRNR's business operations and digital strategy. With the radio landscape evolving, having a leader who understands the importance of digital presence is crucial. Borneman's expertise will undoubtedly play a pivotal role in WRNR's future success.
A New Chapter
WRNR President Jay Stevens sums up the excitement surrounding Borneman's appointment: "We're thrilled to have Steve step in as GM of WRNR." This transition marks a new era for the station, one that promises continued growth and a deeper connection with the Annapolis community. As WRNR embarks on its next chapter, Borneman's leadership will be instrumental in navigating the station towards new heights.
Final Thoughts
The appointment of Steve Borneman at WRNR is more than just a personnel change; it's a strategic move towards solidifying the station's position in the market. With his experience and WRNR's community-centric approach, the future looks bright for this Annapolis radio staple.
